Video

Shaping the Future of Price Monitoring with Big Data

Big data is transforming how brands and retailers approach pricing, competition, and market trends. In this video, Wiser’s Devon Walczak, SVP of Operations, and Carl Eklof, Sr Director of Product, Data Extraction & Tools, explore the critical role of data in shaping the shopper experience, optimizing pricing strategies, and staying competitive in an increasingly dynamic retail world. Discover how AI and machine learning unlock powerful insights that businesses - both large and small - can leverage to make smarter pricing decisions.

What you’ll learn: 

  • How big data impacts the shopper experience and visibility in the market 
  • The advantages of automated price monitoring vs. manual approaches 
  • How to keep up with competition already using big data in pricing 
  • How AI and machine learning turn massive datasets into actionable insights 
  • Why small businesses can also benefit from data-driven pricing strategies 

Actionable insights are a conversation away.